49 Mile Scenic Drive

Directed by Tyler McPherron, Bradley Smith · 2018

An investigation into the seagull street signs Rex May designed for San Francisco in 1954, why they vanished, and how a film about design ended up changing the story.

A charming design mystery that turns into real civic change.

In 1954, an artist named Rex May created an iconic street sign for the city of San Francisco. Half a century later, his signs started to disappear. What began as a short film about design took on a life of its own and en

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