Rare: The Boy Who Cried Swag

Directed by King She · Starring Rico Sanches · 2022

Model Rico Sanches' dreams of greatness in fashion open onto a visually rich reflection on race, police brutality, trauma and healing in modern America.

A striking, stylized true story where fashion ambition meets the trauma of being Black in America.

Award-winning “Rare: The Boy Who Cried Swag” is a rich, visually complex, and deeply rewarding film that takes model Rico Sanches’ dreams of greatness in fashion as a jumping-off point to explore issues of race, police b

Plays in Vimeo's player · Watch on Vimeo